A body and health care initiative. A part of the Isha Foundation, a program with global reach offering Yoga programs and inovlved in social outreach programs around the world.
To create an identity for the launch of an exclusive range of organic body care variants. To communicate and reposition the brand values of spirituality, authenticity and mindfulness through their products.
Isha Rejuvenation - Spiritual pampering
Science of inner well-being
Isha Life's values are an extension of the founder, Sadhguru's. Bodycare along with mindfulness makes the spiritual journey of being in touch with oneself complete.
This hand-crafted range of products that are brought to a devoted audience includes varying ingredients from goat milk, walnut extract, aloe vera to charcoal, red sandal, Fuller's Earth and exotic oils from the state of Kerala, India.